The Sunday Paper for most large papers has a "PARADE" section - and today's was all about "Where America Lives." Not only do they give statistics for median priced homes in the country, but they share what our dollars can afford city by city. Pretty interesting to see how far our dollars go city by city.
Then they have an article on "How to Make your Home Sell Faster" - that is all about Staging! A good synopsis of what sellers need to do - and yet no mention of hiring out for help. Assuming all homeowners are skilled enough and objective enough to implement the recommendations, their houses should sell. We, of course, know better, and so those that are so inclined, why not write to Leslie Pepper or PARADE and tell them to include trained Home Stagers in a future article on this valuable and needed service!
REALTORS - since Staging is a valuable took that can help make your jobs easier too - share that Leslie needs to get the whole perspective. Staging really does change the way the real estate process is conducted - making it easeir for all involved to Sell, Buy, work as a REALTOR, and as a Stager! It shortens the time on the market, and helps keep things going, even in areas where the market has softened.
You can post a comment on their blog - or write in seperately. Either way, the article again gives our industry focus as the work of Staging is featured - what is NEEDED to sell a house! Below is the article and link to the page where you view the text. When the exposure is out there - it is GOOD for us all - and this reinforces the need for US ALL - wherever we live and work as Stagers, and where we live and work selling Real Estate and include Staging as a key marketing tool!
Happy Sunday!
- Jennie
http://www.parade.com/articles/editions/2007/edition_05-06-2007/10_Tips?te=1178479792766
Yes - and it covers a lot of good points on why people need to Stage and then basic tips. Overall this should help boost business for all Stagers as more and more sellers realize they need to do "something" to get their house ready to show!
Jennie
Jennie,
Thanks for including the link--my paper got recycled before I had a chance to grab that article out to share with agents and homeowners.
Deb
Hey Jennie - There is that infamous quote homes sell for up to 6% more. This time it is quoted from a Coldwell banker survey. I wonder if we could find the original survey. Thanks for sharing this.
Here is the quote from the April/May 2005 issue of MoneySense magazine: Coldwell Banker Realty tracked 2,772 properties, ranging in price from $229,000 (U.S.) to $4.8 million, in eight major U.S. cities. It found that while the average home was on the market for nearly 31 days, the typical staged home sold in just under 14 days. And while the average home sold for a mere 1.6% over the seller's asking price, the staged homes went for a hefty 6.3% more. read article
Well it is at least a little better than the mysterious 2003 Home Gain Study